Privacy & Policy

This Privacy Policy explains how we collect, use and disclose your personal information and to learn more, please read this privacy policy. Data protection is a matter of trust and your privacy is important to us and this privacy policy explains the steps and options regarding the collection, use and disclosure of your personal information that we have taken to secure your personal information by visiting the site directly or through another site, and you accept the practices described in this policy. We shall therefore only use your name and other information which relates to you in the manner set out in this privacy policy and we will only collect information where it is necessary for us to do so and we will only collect information if it is relevant to our dealings with you.You can visit the site and browse without having to provide personal details. During your visit to the site you remain anonymous and at no time can we identify you unless you have an account on the site and log on with your user name and password and we respect your privacy and want to protect your personal information. 

What personal data we collect and why we collect it and where we share and how we protect it… 

Data We Collect: 

When you visit our website, we collect and store your personal information which is provided by you from time to time and our primary goal in doing so is to provide you a safe, efficient, smooth and customized experience. This allows us to provide services and features that most likely meet your needs, and to customize our website to make your experience safer and easier. More importantly, while doing so we collect personal information from you that we consider necessary for achieving this purpose. We collect personally identifiable information (email address, name, phone number, credit card / debit card / other payment instrument details, etc.) from you when you set up a free account with us. While you can browse some sections of our website without being a registered member, certain activities (such as placing an order) do require registration. We do use your contact information to send you offers based on your previous orders and our interests.We may collect various pieces of information if you seek to place an order for a product with us on the site and we collect, store and process your data for processing your purchase on the site and any possible later claims, and to provide you with our services.We collect your personal information to operate, provide, develop, and improve the products and services that we offer our customers. We use your personal information to take and handle orders, deliver products, process payments, and communicate with you about orders, products, services, and promotional offers. We use your personal information to provide functionality, analyze performance, fix errors, and improve the usability and effectiveness of the our services and to recommend features, products, and services that might be of interest to you, identify your preferences, and personalize your experience with us. 

We use your personal information to provide the services you request and you assist in handling and fulfilling orders, enhancing customer experience, resolve disputes; troubleshoot problems; help promote a safe service,measure consumer interest in our products and services, inform you about online and offline offers, products, services, and updates; customize and enhance your experience; detect and protect us against error, fraud and other criminal activity; enforce our terms and conditions. We may collect, store and use the following kinds of personal information: such as information about your computer and about your visits to and use of this website (including your IP address, geographical location, referral source, length of visit, page views and website navigation paths). When ordering or registering, we may ask you for your name, e-mail address, mailing address, phone number, credit card information or other information. We may use your personal information for opinion and market research and your details are anonymous and only be used for statistical purposes as you can choose to opt out of this at any time. If you transact with us, we collect some additional information, such as a billing address, a credit / debit card number and a credit / debit card expiration date and/ or other payment instrument details and tracking information from cheques or money orders. If you choose to post messages on our message boards, chat rooms or other message areas or leave feedback or if you use voice commands to shop on the website, we will collect that information you provide to us and we retain this information as necessary to resolve disputes, provide customer support and troubleshoot problems as permitted by law. 

Data We Share: 

We do not disclose your personal information to third parties for their marketing and advertising purposes without your explicit consent because information about our customers is an important part of our business, and we are not in the business of selling our customers’ personal information to others. We may also use your personally identifiable information to inform you of other products or services available from us and we may also contact you via surveys to conduct research about your opinion of current services or of potential, new services that may be offered. We may keep track of the websites and pages our users visit within our site in order to determine what services are the most popular and its data is used to deliver customized content and advertising within us to customers whose behavior indicates that they are interested in a particular subject area. We may disclose your information to our own service providers, including website hosting partners and other parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential and process it only in accordance with our instructions. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others’ rights, property, or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses. 

We may use your personal information for enabling your use of the services available on our website, personalize our website for you, send statements, invoices and payment reminders to you, and collect payments from you, send you goods purchased through our website, and send you marketing commercial communications. We may disclose your personal information to the extent that we are required to do so by law, in connection with any ongoing or prospective legal proceedings and in order to establish, exercise or defend our legal rights (including providing information to others for the purposes of fraud prevention and reducing credit risk. We may pass your details to other companies which means our subsidiaries in our group and we may also  pass your details to help us with any of our uses of your data set out in our privacy policy as to assist us with delivering products to you, to help us to collect payments from you, to analyze data and to provide us with marketing or customer service assistance. Personal information that we process for any purpose or purposes shall not be kept for longer than is necessary for that purpose or those purposes which are designed to help ensure that we comply with our legal obligations in relation to the retention and deletion of personal information. 

Data We Protect: 

We do take appropriate technical and security measures to prevent unauthorized or unlawful access to or accidental loss of or destruction or damage to your information. We do take organisational precautions to prevent the loss, misuse or alteration of your personal information. When we collect data through the site, we collect your personal details on a secure server and we use firewalls on our servers and our security procedures mean that we may occasionally request proof of identity before we disclose personal information to you. You are responsible for protecting against unauthorized access to your password and to your computer. We implement a variety of security measures to maintain the safety of your personal information and your personal information is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems, and are required to keep the information confidential. When you place orders or access your personal information, we offer the use of a secure server and all sensitive information (including payment and credit information) you supply is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our databases to be only accessed as stated above. We view the security of our customer’s data as paramount and any personal data you provide to us and from which you can be identified is stored securely and confidentially and is processed in accordance with applicable legislation and this privacy policy, which sets out what personal data we collect about you when you interact with us and how we use your data. 


A cookie is a small piece of information stored by a web server on a web browser so it can be later read back from that browser. Cookies are useful for enabling the browser to remember information specific to a given user and the cookies do not contain any of your personally identifiable information. Cookies cannot be used to run programs or deliver viruses to your computer and cookies are uniquely assigned to you, and can only be read by a web server in the domain that issued the cookie to you. One of the primary purposes of cookies is to provide a convenience feature to save you time and the purpose of a cookie is to tell the web server that you have returned to a specific page. Lets suppose, if you personalize our site pages, or register with our site or services, a cookie helps us to recall your specific information on subsequent visits. This simplifies the process of recording your personal information, such as, billing addresses, shipping addresses, and so on. When you return to our same website, the information you previously provided can be retrieved, so you can easily use the features that you customized. You have the ability to accept or decline cookies and most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies, if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of our services or websites you visit. Cookies may be either persistent cookies or session cookies and a persistent cookie will be stored by a web browser and will remain valid until its set expiry date, unless deleted by the user before the expiry date and a session cookie, on the other hand, will expire at the end of the user session, when the web browser is closed. 

Cookies do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from cookies and it can be used by web servers to identify and track users as they navigate different pages on a website and identify users returning to a website. We use cookies to help us remember and process the items in your shopping cart and cookies are also used to help us understand your preferences based on previous or current site activity, which enables us to provide you with improved services. We also use cookies to help us compile aggregate, anonymised data about site traffic and site interaction so that we can offer better site experiences and tools in the future. We may contract with third-party service providers to assist us in better understanding our site visitors through analysis of this aggregate, anonymised data. These service providers are not permitted to use the information collected on our behalf except to help us conduct and improve our business. You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. We use a combination of our own cookies, third party cookies and other tracking technologies to enhance your browsing experience and to enable our website and app to function efficiently. In particular, we use cookies to: enable you to set up an account, place orders and make payments, remember items you place into your shopping basket, remember items you have been looking at so that you can quickly and easily go back to an item you looked at previously, enhance and personalize your shopping experience. 

Your Rights: 

If you are concerned about your data you have the right to request access to the personal data which we may hold or process about you and you have the right to require us to correct any inaccuracies in your data free of charge. At any stage you also have the right to ask us to stop using your personal data for direct marketing purposes. In practice, you will usually either expressly agree in advance to our use of your personal information for marketing purposes, or we will provide you with an opportunity to opt out of the use of your personal information for marketing purposes. You can exercise your right to prevent such processing by checking certain boxes on the forms we use to collect your data, clicking the unsubscribe button on any communication we have sent to you, by accessing the customer preference center or by contacting us and when you have consented to us using your personal data, you can withdraw that consent at any time and you also have the right, with some exceptions, to ask us to provide a copy of any personal data we hold about you and feel free to contact us. 

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